Rich’s Partial Client List

  • IBM
  • Sprint
  • Microsoft
  • Exxon Mobil
  • Unisys
  • BMW
  • Ecom XML Inc
  • Sungard Recovery
  • TechSpan
  • Wang Laboratories
  • Lockheed Martin
  • Meeting Professionals International (MPI)
  • Small Business Association (SBA)
  • U.S. Postal Authority

“Rich Lucia captures the essence of motivation by understanding what works today and conveys it in an easily understood, humorous manner. He energizes the audience and helps unlock their ability to succeed.”

Program Manager Lockheed Martin

“Rich’s 180 Rule Management System has worked like magic with our sales reps. I’ve watched their enthusiasm for meeting their goals spiked as a result of using Rich’s tools.”

Sr. VP Global Marketing, Frost & Sullivan
Letter of Recommendation(PDF)

“I’ve never seen a speaker captivate a crowd the way Rich does. He delivers highly effective messages, and does so with humor and a keen ability to relate to his audience. Rich’s Selling in the Now program definitely has had an impact on our revenue.

CEO Ecom XML